Brand · Brand consultation & logo design
A brand people remember and trust
We help you work out what your business stands for, then design a logo and look that fit it.
- Fixed, itemised quote
- You own everything
- 30 days of free fixes
- Reply in one working day
Working with businesses in Pune and Ahilyanagar, and across India.
How we think about brand consultation & logo design
A brand is the shortcut people use to remember you. We find the one idea that is true about your business and make it impossible to miss.
Sound familiar?
What owners tell us, and what we do about it.
- Business ownerMy logo looks like everyone else's in my market.
- ToBrandWe start with your customers and competitors, then design something that is clearly yours.
- Business ownerMy brand looks different everywhere.
- ToBrandYou get a simple guide with logo versions, colours and fonts, so every sign, post and bill matches.
- Business ownerI'm not sure what makes us different.
- ToBrandThe consultation asks the questions that find it: who you serve, why they choose you, what you want to be known for.
Is this right for you?
A good fit if
- New businesses that need a logo and look before they launch
- Older businesses whose logo looks dated or inconsistent
- Owners whose brand looks different on signboard, social media and bills
- Founders who struggle to explain what makes them different
Probably not if
- You only need posters or social posts: see our Graphic design page.
- You want a logo in an hour: good branding starts with a conversation.
Not just another agency
What we do differently.
- 01
A typical agencyOpens with logo options
ToBrandOpens with questions: who you serve, why they choose you, what you want to be known for
- 02
A typical agencyDelivers a logo file
ToBrandDelivers a small brand system: logo, colours, type and how to use them
- 03
A typical agencyKeeps the source files
ToBrandGives you every source file, so you never pay twice for your own logo
Comparing quotes? Five questions to ask any agency, and our answers
- Is the price fixed and itemised?
- Yes. You get a written quote with every item listed before any work starts.
- Who owns the domain, code and designs?
- You do. Accounts are in your name, and every file is handed over at launch.
- Who will I actually talk to?
- Rupesh, who plans your project, and the person doing the work. No relay through sales.
- What happens after launch?
- 30 days of free fixes and tweaks. After that, you decide whether you want ongoing help.
- How will I know it's working?
- Speed you can test yourself, enquiry tracking, and a plain-language report for SEO work.
Everything in your quote
What's included.
- 01Brand consultationA structured conversation about your customers, rivals and what you want to be known for.
- 02Positioning in plain wordsOne clear statement of what you do, for whom, and why people pick you.
- 03Logo designLogo concepts shaped by the consultation and refined with your feedback.
- 04Logo files for print and screenVersions for signboards, printing, social media and your website.
- 05Colours and fontsA chosen set that suits your market and works across print and screen.
- 06Simple brand guideA short document showing how to use your logo, colours and fonts.
- 07Written, itemised quoteYou know what is included before you pay an advance. No hidden costs.
- 08Design files that are yoursYou own the final logo and design files and can take them to any printer.
How it works.
Week-by-week plan in your quote.
- Before work startsFree 30-minute callYou tell us about your business. We tell you what branding would involve.
- Before work startsItemised quoteFixed, in writing, with a week-by-week timeline. No obligation.
- Stage 1ConsultationA deeper conversation about customers, rivals and your goals. An advance starts the work.
- Stage 2Concepts and feedbackYou see logo concepts and tell us what to change. You pay as each stage is approved.
- Stage 3Final files and guideWe hand over the final logo, files and brand guide.
In your hands at the end
What you get.
- A brand idea in one sentence
- Logo in all the formats you need
- Colour palette and typefaces
- A short brand guide
- Templates for social posts or visiting cards
- All source files, in your name
What we track after launch
Reported to you in plain language, so you can see what the work is doing.
- Whether customers recognise and remember you
- Consistency across your site, shop and social
- Feedback from your team and customers
- Time saved making new material
Questions about brand consultation & logo design.
How much does branding cost?
Branding is quoted per project, not from a fixed price, because a one-person shop and a ten-branch business need very different work. After a free 30-minute call you get a fixed, itemised quote in writing with no obligation. You pay an advance to start, then as each stage is approved.
How long does branding take?
It depends on the scope of the work and how quickly you give feedback, so we do not give one number for everyone. Your written proposal includes a week-by-week timeline, so you see every stage and date before you pay the advance. Send us your launch date early and we plan around it.
What if I don't like the logo?
You approve each stage, and you pay as each stage is approved, so you are never far ahead of work you have not seen. The consultation comes first, so concepts begin from what you told us. Your quote spells out what is included. You own all final design files.
Do I need branding before a website?
Not always, but it helps. If you already have a logo you like, we can build the website around it. If your logo is weak or you have none, doing branding first means your website, signboard and social posts share one look from day one. We can plan both together.
Often paired with.
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